Brand kit
Everything needed to put YAP on a post, a stream, a deck or a site: the mark, the wordmark, the palette, the type, and three promotional videos. Use them as they are.
Logo
One mark, one wordmark, in white on dark and black on light. Nothing else.
Mark
Three equalizer bars. Yapping is sound. Use it on its own at small sizes, as the avatar, and as the favicon.
Wordmark
The mark and the name, set in Inter Semibold with tight tracking. Keep the gap between them at 0.28 of the mark's height.
Clear space
Keep a margin of at least one bar-width (the mark's tallest bar divided by four) on every side. Nothing sits inside it.
Minimum size
Mark: 16 px on screen, 5 mm in print. Wordmark: 72 px wide on screen, 20 mm in print.
Colour
The mark is white on dark or black on light. It is never green, never a gradient, and never outlined.
Colour
Near-black surfaces, white ink, and green only where money is. Green is a signal, not a theme.
Paper
#050505 · rgb(5 5 5)
Page background
Panel
#101010 · rgb(16 16 16)
Cards and surfaces
Field
#181818 · rgb(24 24 24)
Inputs and fills
Ink
#F5F5F5 · rgb(245 245 245)
Text and the mark
Ink soft
#8A8A8A · rgb(138 138 138)
Secondary text
Money
#4ADE80 · rgb(74 222 128)
Payouts, positives, verified
Loss
#F87171 · rgb(248 113 113)
Losses and errors
Warning
#FACC15 · rgb(250 204 21)
Warnings, sparingly
Type
Inter for everything read. JetBrains Mono only for tickers and addresses. Figures use tabular numerals so columns line up.
Inter · 400, 500, 600
Creator fees, paid to the people who post.
Headlines are semibold with tight tracking. Body is regular at 16px with relaxed leading. Buttons and labels are medium.
JetBrains Mono · 400, 500
$YAPPER
6MEMExq7Y3pNw2vQh8kZ4rTsdb9cJf1aLgHnRtPvUmW
- Market cap
- $42,100
- 24h
- +18.4%
- Paid to yappers
- $640.00
Figures in Inter with tabular numerals. Mono for the ticker and the address only.
Ready-made posts
Each one comes with the image to attach. Open it straight into X with the text filled in, then swap the ticker and numbers for your own.
Launch announcement
The moment your coin is live.
$TICKER is live on pump.fun via YAP. Every post about it on X earns a share of the creator fees, paid straight to your wallet every hour. Join the leaderboard, start yapping: [token link]
Recruit yappers
A day in, when the pot has something in it.
There is $[pot] sitting in the $TICKER pot right now. It gets split between everyone on the leaderboard by score in the next hour. Hold, post, get paid. [token link]
Payout receipt
After a round pays out. Attach the square receipt image.
Round paid. @handle1 +$161 @handle2 +$133 @handle3 +$111 $[total] in creator fees, straight to yappers' wallets. Next round in 60 minutes. $TICKER
How it works, as a thread
Pin this one.
How $TICKER pays the people who post about it: 1. It is a normal pump.fun coin. Every trade pays a creator fee. 2. That fee goes to a wallet YAP holds. 3. Post about $TICKER on X, join the leaderboard, get scored. 4. Every hour the pot is split by score and sent to wallets. No forms, no claims. Just post.
For yappers
For anyone on the leaderboard to repost.
Got paid $[amount] this week for posting about $TICKER. Not an airdrop, not a promise. Creator fees, split by score, every hour. Leaderboard: [token link]
Videos
Three cuts, rendered from the product's own components with Remotion. Post them as they are or use them as openers.
Logo sting
4 seconds, 1920×1080. The bars rise, the name lands, the line settles. For the start or end of anything.
How it works
16 seconds, 1920×1080. Launch, yap, get paid, told through the product itself, then the end card.
Receipts
10 seconds, 1080×1920. Vertical cut for X and TikTok: a running total and payouts landing one after another.
Source lives in the repo under video/. Run npm run dev there to edit in Remotion Studio and npm run render to regenerate everything on this page.
Rules
Short, because the point is consistency.
Do
- Write YAP in capitals, always.
- Call the people who post yappers, and what they do yapping.
- Use green for money and nothing else.
- Show real numbers. A real $68.35 beats a made-up $10,000.
- Keep copy plain: launch, yap, get paid.
Don't
- Recolour, outline, rotate or add effects to the mark.
- Put the wordmark on a busy image without a dark or light panel behind it.
- Use the old Bagpad name or backpack anywhere.
- Promise returns. Fees are paid out; prices are not promised.
- Imply affiliation with pump.fun.
Questions about usage go through the docs.
Banners and posts
Fourteen ready-made images with real yappers on them and no ticker, so any of them fits any token. The X headers keep the bottom-left corner clear, where X places the profile picture.
Wordmark and line
1500×500 · X header
Receipts
1500×500 · X header
Total paid
1500×500 · X header
Headline
1500×500 · X header
Faces
1500×500 · X header
Wave
1500×500 · X header
Minimal
1500×500 · X header
Avatar
1024×1024 · Profile picture
Link preview
1200×630 · Open Graph image
Wide, receipts
1920×1080 · Discord, Telegram, decks, streams
Wide, total paid
1920×1080 · Discord, Telegram, decks, streams
Wide, minimal
1920×1080 · Discord, Telegram, decks, streams
Square, total paid
1080×1080 · X, Instagram, Telegram posts
Square, receipts
1080×1080 · X, Instagram, Telegram posts